By Lorelai Moyer Over the past few weeks in my 1910 PR class, I have been assigned 1910 PR as my client, which has given me hands-on experience creating content for a real brand. We began by discussing overall design ideas, branding direction, and how to keep visuals consistent with the message of the client. Through these discussions, I have gained a better understanding of how strategy plays a role before any content is created, rather than just jumping straight into postin

By Hailey Hiller So far in 1910 PR, one of the things I enjoy most is how hands-on the class is. Instead of just learning about public relations and social media in theory, we are actively working with real clients. This makes the material feel more practical and relevant, and it helps connect classroom concepts to real-world situations. Having tangible responsibilities gives me a better understanding of how PR functions in a professional setting. My assigned client is the

By Jeffrey Williams During the pandemic, I faced hardships as any other person did at that time. I was ready for graduation and looking forward to what was next after school, but had the rug pulled out from underneath me and started to let school slip away. I stopped going essentially and focused on work. I went from graduating in December, then to May, then to not at all. I was really just looking to get out of Amarillo at the time, and the opportunity came to me in May of

By Rebecca Hayes As my college career comes to an end, one of the biggest things I had to do was decide on an internship to build my skills and knowledge for the field of my choosing. Last semester, I spent my time as executive director for 1910 PR, a student run public relations (PR) firm on campus, where I advanced my leadership skills and worked closely with campus clients. Looking ahead to my last semester, I didn’t want this course to be just another credit on my transcr

By Victoria Reyes Back Where It All Began Returning to 1910 PR this semester feels like coming full circle. Walking back into the program, I couldn’t help but think about my very first semester when I had absolutely no clue what was coming. Back in Fall 2024, everything about public relations felt new and intimidating. Now, over a year later in Spring 2026, I’ve returned with confidence, experience, and a stronger understanding of what it takes to succeed in a fast-paced PR

One of the worst-kept secrets of today’s job market is that remote work isn’t just the future—it’s the present.

Here are some tips and tricks I've learned this semester in my class at 1910 PR about working effectively in a remote PR firm.

Writing and editing for 1910 PR has been one of the most rewarding experiences of my college career.

Working with 1910 PR is both rewarding and fast-paced. Every task is an opportunity for growth.

In today’s digital age, there are countless ways to create content that stands out and remains impactful.

With the right techniques and strategies, your blog can rank higher and become a valuable resource for your audience!

Jenna Lopez, Associate Edited by: Victoria Reyes, Associate Introduction: Why a Social Media Strategy is Critical As communications...

Recently, I had the opportunity to participate in a PR campaign focused on spreading awareness and providing essential information.

By setting SMART goals and understanding your audience, you’ll position your brand for impressive growth.

Public Relations (PR) is a dynamic profession where campaigns help organizations or individuals maintain a positive image in the media.

Let’s explore some key aspects of this generation and how they influence the media we all consume.

In the world of public relations, it’s common to work with a team you may never meet in person.

In the realm of public relations, the journey to professional growth and success often begins with joining industry-specific organizations.

Navigating the world of student-run public relations agencies often means facing the challenge of working with clients.

Building lasting relationships with clients, consumers, and employees should be one of the most important things in PR.